Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.30). Recurring marks: pastel color palette, soft contrast with bright subject.
Your best post earns 0.6% engagement; the median post 0.1%. The one that landed opened with “opening shot of tiny laptop”.
3 carousels, 2 reels across 5 posts. images untested.
0 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 20 words on average.
4.4 posts a week between 27 Oct and 4 Nov.
Your best post earned 39× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“opening shot of tiny laptop”, 0.6% ER.
“opening visual of window”, 0.0% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“consistent brand voice across posts”
Recurring marks
- 01pastel color palette
- 02soft contrast with bright subject
- 03hands-on product interaction
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 30
A 6-colour palette held across 7 posts (consistency 0.30). Recurring marks: pastel color palette, soft contrast with bright subject.
Fix in full reportHook strengthBest post vs. median 19
Your best post earns 0.6% engagement; the median post 0.1%. The one that landed opened with “opening shot of tiny laptop”.
Hook formulasFormat rangeReel · Carousel · Image 69
3 carousels, 2 reels across 5 posts. images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 14
0 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 20 words on average.
CTA templatesCadencePosts per week 90
4.4 posts a week between 27 Oct and 4 Nov.
Best posting windowsYour best post earned 39× the engagement of your weakest.
#1 · 0.6%
“consistent brand voice across posts”