Eight posts, scored on five things.
Read from their eight most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 8 posts (consistency 0.25). Recurring marks: bold product focus, consistent product styling across shots.
Your best post earns 0.2% engagement; the median post 0.2%. The one that landed opened with “text overlay with brand message”.
2 reels, 2 carousels, 1 image across 5 posts.
0 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 48 words on average.
2.5 posts a week between 19 Oct and 2 Nov.
Your best posts, ranked by engagement rate.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“text overlay with brand message”, 0.2% ER.
“opening line contrasting diary styles”, 0.1% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Voice
“brand_voice”
Recurring marks
- 01bold product focus
- 02consistent product styling across shots
- 03coordinated color palette
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesEight posts, scored on five things.
Visual identityPalette, layout, marks 25
A 6-colour palette held across 8 posts (consistency 0.25). Recurring marks: bold product focus, consistent product styling across shots.
Fix in full reportHook strengthBest post vs. median 81
Your best post earns 0.2% engagement; the median post 0.2%. The one that landed opened with “text overlay with brand message”.
Hook formulasFormat rangeReel · Carousel · Image 97
2 reels, 2 carousels, 1 image across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 38
0 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 48 words on average.
CTA templatesCadencePosts per week 57
2.5 posts a week between 19 Oct and 2 Nov.
Best posting windowsYour best posts, ranked by engagement rate.
#1 · 0.2%
“brand_voice”