Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.45). Recurring marks: text overlays with branding, use of warm and natural tones.
Your best post earns 1.0% engagement; the median post 0.7%. The one that landed opened with “question”.
3 reels, 1 image, 1 carousel across 5 posts.
2 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 35 words on average.
5.0 posts a week between 29 Oct and 5 Nov.
Your best post earned 3.0× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“question”, 1.0% ER.
“Have you received your Amica Thanksgiving card?”, 0.3% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Consistently uses centered or rule of thirds composition to focus on key subjects.
Voice
“Empathetic, approachable, and community-focused, with a balance of professionalism and warmth.”
Recurring marks
- 01text overlays with branding
- 02use of warm and natural tones
- 03family-oriented visuals
- 04seasonal themes
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 45
A 6-colour palette held across 7 posts (consistency 0.45). Recurring marks: text overlays with branding, use of warm and natural tones.
Fix in full reportHook strengthBest post vs. median 62
Your best post earns 1.0% engagement; the median post 0.7%. The one that landed opened with “question”.
Hook formulasFormat rangeReel · Carousel · Image 89
3 reels, 1 image, 1 carousel across 5 posts.
Formats to testCaptions & CTAsAsks, hashtags, length 36
2 of 5 captions ask the reader to do anything. 0–1 hashtags per post. 35 words on average.
CTA templatesCadencePosts per week 95
5.0 posts a week between 29 Oct and 5 Nov.
Best posting windowsYour best post earned 3.0× the engagement of your weakest.
#1 · 1.0%
Consistently uses centered or rule of thirds composition to focus on key subjects.
“Empathetic, approachable, and community-focused, with a balance of professionalism and warmth.”