Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.20). Recurring marks: nostalgic storytelling, bold night-life fashion mood.
Your best post earns 2.8% engagement; the median post 1.0%. The one that landed opened with “reflective moment”.
5 of 5 posts are carousels. reels and images untested.
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 7 words on average.
0.4 posts a week between 14 Nov and 14 Feb. Less than one post a week.
Your best post earned 3.3× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“reflective moment”, 2.8% ER.
“city night aesthetics”, 0.8% ER.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
rule_of_thirds with candid, natural light; occasional angled flat lays
Voice
“second-person and first-person perspectives”
Recurring marks
- 01nostalgic storytelling
- 02bold night-life fashion mood
- 03warm product flat lays
- 04signature neon lighting palette
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 20
A 6-colour palette held across 7 posts (consistency 0.20). Recurring marks: nostalgic storytelling, bold night-life fashion mood.
Fix in full reportHook strengthBest post vs. median 36
Your best post earns 2.8% engagement; the median post 1.0%. The one that landed opened with “reflective moment”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are carousels. reels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 10
0 of 5 captions ask the reader to do anything. 0 hashtags per post. 7 words on average.
CTA templatesCadencePosts per week 19
0.4 posts a week between 14 Nov and 14 Feb. Less than one post a week.
Best posting windowsYour best post earned 3.3× the engagement of your weakest.
#1 · 2.8%
rule_of_thirds with candid, natural light; occasional angled flat lays
“second-person and first-person perspectives”