When buyers ask AI about insurance and financial services, Allianz is named in 2 of 6 answers.
We put 6 real buyer questions to ChatGPT and Gemini and read every answer. No brand is named more often.
AI names Allianz in 2 answers, but ties it to no single idea yet.
Read from the 2 answers that named Allianz.
Once AI starts naming you, this is where you see what it says. The full report shows what competitors are praised for.
Allianz leads. Chubb is next.
Top brands named across the same 6 answers, ranked by share of answers. Average position is where each brand lands in the answer.
- 01 AllianzYou 33% #1.0
- 02 Chubb 33% #3.5
- 03 Charles Schwab 33% #8.5
- 04 ERGO NEXT 17% #1.0
- 05 Empower 17% #1.0
- 06 Global Scholarship Plans Inc 17% #1.0
Buyers asked. AI answered. Allianz was not in it.
Two of the 4 questions where AI recommended other brands. The full report lists every one, with the answer AI gave.
Allianz loses most when buyers are asking which brand to buy.
All 6 answers, grouped by what the buyer was trying to do. The full report shows which gaps to close first, and how.
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Asking which brand to buy0 of 2
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Deciding what to look for0 of 1
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Asking for someone like them0 of 1
-
Shopping for a specific need1 of 1
-
Comparing brands1 of 1
recommending others
- Which of the 30 websites to get Allianz onto first
- The questions to win, in the order to win them
- What to publish on Allianz's own site and Instagram
We read 6 answers. You have seen two of them.
The rest stays sealed until you open the full report: every brand AI named, every answer word for word, and what to change.
Six posts, scored on five things.
Read from their six most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 6 posts (consistency 0.60). Recurring marks: animated characters, Olympic athlete endorsements.
Your best post earns 1.1% engagement; the median post 0.2%. The one that landed opened with “bold claim of being #1 global insurance brand”.
5 of 5 posts are reels. carousels and images untested.
4 of 5 captions ask the reader to do anything. 2 hashtags per post. 48 words on average.
2.9 posts a week between 20 Oct and 1 Nov.
Your best post earned 18× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“bold claim of being #1 global insurance brand”, 1.1% ER.
“Can your hands actually meet behind your back?”, 0.1% ER.
Lifestyle posts average 0.3%, inspirational posts 0.1%: 3.7× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
Consistently centered subjects with occasional use of rule of thirds for variety.
Voice
“Encouraging, professional, and motivational, with a focus on inspiring action and celebrating achievements.”
Recurring marks
- 01animated characters
- 02Olympic athlete endorsements
- 03fitness challenges
- 04text overlays
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesWhen buyers ask AI about insurance and financial services, Allianz is named in 2 of 6 answers.
Allianz leads. Chubb is next.
- 01 Allianz YOU 33% #1.0
- 02 Chubb 33% #3.5
- 03 Charles Schwab 33% #8.5
- 04 ERGO NEXT 17% #1.0
- 05 Empower 17% #1.0
- 06 Global Scholarship Plans Inc 17% #1.0
Buyers asked. AI answered. Allianz was not in it.
Every kind of question, and how often AI named you.
- Asking which brand to buy0 of 2
- Deciding what to look for0 of 1
- Asking for someone like them0 of 1
- Shopping for a specific need1 of 1
- Comparing brands1 of 1
We read 6 answers. You have seen two.
Six posts, scored on five things.
Visual identityPalette, layout, marks 60
A 6-colour palette held across 6 posts (consistency 0.60). Recurring marks: animated characters, Olympic athlete endorsements.
Fix in full reportHook strengthBest post vs. median 19
Your best post earns 1.1% engagement; the median post 0.2%. The one that landed opened with “bold claim of being #1 global insurance brand”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are reels. carousels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 70
4 of 5 captions ask the reader to do anything. 2 hashtags per post. 48 words on average.
CTA templatesCadencePosts per week 64
2.9 posts a week between 20 Oct and 1 Nov.
Best posting windowsYour best post earned 18× the engagement of your weakest.
#1 · 1.1%
Consistently centered subjects with occasional use of rule of thirds for variety.
“Encouraging, professional, and motivational, with a focus on inspiring action and celebrating achievements.”