Read from their ten most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 5-colour palette held across 10 posts (consistency 0.80). Recurring marks: prominent blue text overlay boxes, handwritten 'Dear Diary' notebook style.
Your best post earns 0.6% engagement; the median post 0.1%. The one that landed opened with “Wat doet een Customer Succes Manager bij LessonUp”.
5 reels, 3 carousels, 2 images across 10 posts.
4 of 10 captions ask the reader to do anything. 0 hashtags per post. 45 words on average.
2.9 posts a week between 4 Aug and 28 Aug.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“Wat doet een Customer Succes Manager bij LessonUp”, 0.6% ER.
“Did you know it was this easy to create a lesson with the L…”, 0.0% ER.
Behind the scenes posts average 0.4%, lifestyle posts 0.0%: 15× apart.
Extracted from the frames and captions, not from a brief.
Centered subjects with generous negative space, framed by clean borders or solid pastel backgrounds.
“Friendly, approachable, and bilingual. Alternates between playful, first-person Dutch/English teacher humor ('What even is a Tuesday? 🌴') and professional, enthusiastic employer branding that highlights team impact.”
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesA 5-colour palette held across 10 posts (consistency 0.80). Recurring marks: prominent blue text overlay boxes, handwritten 'Dear Diary' notebook style.
Fix in full reportYour best post earns 0.6% engagement; the median post 0.1%. The one that landed opened with “Wat doet een Customer Succes Manager bij LessonUp”.
Hook formulas5 reels, 3 carousels, 2 images across 10 posts.
Formats to test4 of 10 captions ask the reader to do anything. 0 hashtags per post. 45 words on average.
CTA templates2.9 posts a week between 4 Aug and 28 Aug.
Best posting windowsCentered subjects with generous negative space, framed by clean borders or solid pastel backgrounds.
“Friendly, approachable, and bilingual. Alternates between playful, first-person Dutch/English teacher humor ('What even is a Tuesday? 🌴') and professional, enthusiastic employer branding that highlights team impact.”