Seven posts, scored on five things.
Read from their seven most recent posts. Each one is scored out of 100 below, with what we saw behind the number.
- 01Visual identity
- 02Hook strength
- 03Format range
- 04Captions & CTAs
- 05Cadence
Where the feed is strong, and where it leaks.
Scores are relative to the posts analysed, not to competitors. That comparison is in the full report.
A 6-colour palette held across 7 posts (consistency 0.25). Recurring marks: bold brand overlays, multi-language captions.
Your best post earns 0.6% engagement; the median post 0.1%. The one that landed opened with “text overlay with event name”.
5 of 5 posts are carousels. reels and images untested.
0 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 78 words on average.
8.8 posts a week between 27 Oct and 31 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Your best post earned 260× the engagement of your weakest.
Ranked by engagement rate. What each one did differently is read from the frame and the caption.
All 5 posts, by engagement rate.
One bar per post, in the order they went out. Hover a bar to see its date and rate.
“text overlay with event name”, 0.6% ER.
Lifestyle posts average 0.3%, product showcase posts 0.1%: 2.3× apart.
What makes a post recognisably yours.
Extracted from the frames and captions, not from a brief.
Look
varied
Voice
“brand”
Recurring marks
- 01bold brand overlays
- 02multi-language captions
- 03consistent event branding
What the accounts competing for your audience are doing that you are not.
The scorecard tells you where you stand. The full report tells you against whom, and what to post next week.
See everything else Nayavo doesSeven posts, scored on five things.
Visual identityPalette, layout, marks 25
A 6-colour palette held across 7 posts (consistency 0.25). Recurring marks: bold brand overlays, multi-language captions.
Fix in full reportHook strengthBest post vs. median 19
Your best post earns 0.6% engagement; the median post 0.1%. The one that landed opened with “text overlay with event name”.
Hook formulasFormat rangeReel · Carousel · Image 20
5 of 5 posts are carousels. reels and images untested.
Formats to testCaptions & CTAsAsks, hashtags, length 38
0 of 5 captions ask the reader to do anything. 4–5 hashtags per post. 78 words on average.
CTA templatesCadencePosts per week 95
8.8 posts a week between 27 Oct and 31 Oct. A daily rhythm, sustained. Reach is the constraint, not output.
Best posting windowsYour best post earned 260× the engagement of your weakest.
#1 · 0.6%
varied
“brand”